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Influencer Under Fire For Taking Baby Wombat From Its Mother In Australia

Damjan
by Damjan
7 Sep 2025

Every so often, a short video online can spark a huge reaction - especially when it involves wildlife. That’s exactly what happened recently when a clip of an American influencer grabbing a baby wombat off the side of an Australian road went viral, setting off a wave of criticism and calls for consequences.

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In the footage, Sam Jones, who describes herself on social media as an “outdoor enthusiast and hunter,” spots a tiny wombat cub beside its mother. Without hesitation, she swoops in, scoops up the distressed marsupial, and carries it over to a nearby car.

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The cub’s high‑pitched cries fill the air as its mother frantically chases after them. A man off-camera laughs and says, “Look at the mother; it’s chasing after her!” After a few tense seconds, Jones releases the baby, and both wombats slowly shuffle back into the bush.

Jones later captioned her TikTok post: “My dream of holding a wombat has been realized! Baby and mom slowly waddled back off together into the bush.” But the clip quickly drew outrage, with viewers accusing her of needlessly frightening a wild animal and interfering with its mother. Despite Jones making her accounts private, the video spread rapidly, and anger only grew louder.

"American hunting influencer Sam Jones is facing fierce backlash after taking a baby wombat from its mother while visiting Australia. "

American hunting influencer Sam Jones is facing fierce backlash after taking a baby wombat from it's mother while visiting Australia. pic.twitter.com/bGUvuxWGX7

— The Project (@theprojecttv) March 12, 2025
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An online petition demanding that Australia ban Jones from the country has already surpassed 26,000 signatures. Australia’s Prime Minister Anthony Albanese publicly condemned her actions at a press conference, calling it “an outrage” to separate a baby wombat from its mother and visibly distress the adult animal.

He quipped directly to Jones: “Maybe next time try taking on an animal that can fight back — take a baby crocodile from its mother and see how you go there.”

The fallout didn’t stop there. Home Affairs Minister Tony Burke confirmed that immigration officials are reviewing Jones’s visa status. “Given the level of scrutiny she’ll face if she ever applies again, I’d be surprised if she even bothers,” Burke said. “I can’t wait for Australia to see the back of this individual — I don’t expect she’ll return.”

Wildlife experts emphasize the importance of respecting animal habitats and welfare. Dr. Chris Kresser, a functional medicine expert, notes that humans often underestimate the stress such actions place on wildlife, especially during vulnerable moments like caring for young. He states, 'Interactions like these can have long-lasting impacts on animal populations and their ecosystems.'

Moreover, the Australian Wildlife Conservancy highlights the necessity of observing wildlife from a distance to minimize human interference. They recommend spreading awareness about local wildlife laws, which often include strict regulations against disturbing or removing animals from their natural settings.

"PM Albanese lets rip on the “so-called influencer” who took a baby wombat from its mother. PM “maybe she might try some other Australian animals. Take a baby crocodile from its mother & see how you go there.”"

PM Albanese lets rip on the “so-called influencer” who took a baby wombat from its mother.
PM “maybe she might try some other Australian animals. Take a baby crocodile from its mother & see how you go there.”🔥#auspoI pic.twitter.com/G9sV9c6xqz

— stranger (@strangerous10) March 13, 2025
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News outlets around Australia covered the incident extensively, comparing it to other notable discoveries in the country — from a “giant” dinosaur spider fossil found by scientists to the largest golden nugget ever unearthed on Australian soil. Yet none of those stories generated the same wave of condemnation as the wombat video.

Wildlife experts say that even brief handling by humans can cause significant stress for native animals, especially young ones that rely on their mothers for protection and nourishment. Interfering with wildlife can also put both humans and animals at risk: a frightened mother might react aggressively, and a cub separated from its mother could struggle to survive.

Australia’s strict wildlife protection laws reflect these concerns. Removing native animals from their natural environment without a permit is illegal and can carry hefty fines. Whether Jones will face legal consequences remains unclear, but public sentiment is overwhelmingly against her.

Social media users have flooded comment sections with calls for accountability, ranging from formal charges to permanent deportation.

As of now, Sam Jones has not publicly responded to the backlash beyond setting her accounts to private. However, the incident has reignited a broader conversation about responsible behavior around wildlife and the power (and peril) of sharing impulsive moments online.

Public Responsibility in Wildlife Interactions

Dr. Daniel Kahneman, a behavioral economist, explains how societal norms influence behavior towards wildlife. He asserts that seeing influencers engage in irresponsible actions can set dangerous precedents for their followers. 'People often mimic behaviors they perceive as acceptable,' he notes. This highlights the need for influencers to model responsible wildlife interaction.

To mitigate such incidents, experts suggest creating educational campaigns aimed at both influencers and the general public. These campaigns should focus on wildlife conservation, emphasizing the importance of preserving natural habitats while raising awareness about the potential consequences of reckless behaviors.

Clinical Perspective & Next Steps

The incident involving the influencer and the baby wombat underscores a significant gap in awareness regarding wildlife conservation. Experts like Dr. Jane Goodall emphasize that educating the public about the ecological roles of animals can foster respect and responsibility. They suggest that incorporating wildlife education into social media practices can create a culture of empathy and stewardship.

As we move forward, it’s crucial for influencers to leverage their platforms to promote conservation responsibly. By modeling positive behaviors and advocating for wildlife protection, they can inspire a generation that values and protects our planet's biodiversity.

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